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APJ Integrated PR and Social Media Program Manager

Location: Singapore

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This position is no longer open.

Requisition Number: 214343

External Description:

APJ Integrated PR and Social media Program Manager

If you are innovative and passionate about marketing in the digital age, this is the job for you.   Teradata marketing team is looking for an Integrated PR and Social media Program Manager in the APJ region, responsible APJ public relations, social media across the region.  You are passionate about PR, social media marketing, enterprise technology, and have experience managing a pan-Asia awareness program.

As APJ Integrated PR and Social media Program Manager, you will:

  • Establish, optimise and scale thought leadership programs in APJ to promote awareness for Teradata’s positioning and increase our share of voice in APJ
  • Develop a localized PR and social strategy that creates results and builds buzz and awareness in APJ
  • Manage always-on PR and social media programs in partnership with WW PR, social marketing, field marketing teams, external agency partners to ensure we account for the dynamism of APAC while remaining on-brand
  • Drive PR execution in key geo (i.e. ANZ, Japan, Singapore, India) alongside agencies and proactively pitch and land coverage
  • Create initiatives to engage with communities consisting of our key audiences on social media platforms across the region
  • Prepare regular reports to provide visibility for program performance, and deliver timely insights and learnings to stakeholders
  • Deliver insights on audiences across APAC by using social listening tools and corporate relationships with social media platforms
  • Contribute to the integration of social with other digital channels, and ensure we increase synergy between paid and organic activities

Requirements:

  • 10+ years of experience in public relations and social media functions in enterprise software and/or data analytics space across APJ
  • Experience working across departments in marketing, industry consultants and the executive team to promote company goals and programs
  • Great writer and able to distill and synthesize technical content to digestible, relatable messaging that creates coverage and resonates in the market
  • Familiar with Facebook Business Manager, LinkedIn Campaign Manager, Twitter Business, and publishing tools like Sprinklr, EveryoneSocial
  • Good understanding of social media channels, e.g., LinkedIn, Twitter, Facebook
  • Knowledge of creative, editorial planning, and content development cycles
  • Experience with planning and delivering paid social advertising
  • Experience managing agencies across the region
  • Familiarity with B2B marketing is a plus
  • You have creativity with enthusiasm, good project management skills, and is a team player

CountryEEOText_Description: Why We Think You’ll Love Teradata We prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work. We focus on well-being because we care about our people and their ability to thrive both personally and professionally. We are an anti-racist company because our dedication to Diversity, Equity, and Inclusion is more than a statement. It is a deep commitment to doing the work to foster an equitable environment that celebrates people for all of who they are.

City: Singapore

State: Central Singapore

Community / Marketing Title: APJ Integrated PR and Social Media Program Manager

Job Category: Marketing

Company Profile:

Our Company

At Teradata, we believe that people thrive when empowered with better information. That’s why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, and faster innovation, we uplift and empower our customers—and our customers’ customers—to make better, more confident decisions. The world’s top companies across every major industry trust Teradata to improve business performance, enrich customer experiences, and fully integrate data across the enterprise.

LinkedIn Remote:

Location_formattedLocationLong: Singapore, Central Singapore SG

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