Marketing Enablement & Communications Program Manager (MEC) � Northeast Geography

Requisition Number: 175032

External Description:

The Teradata Americas Sales & Services Operations Group is focused on driving overall effectiveness and efficiency for field initiatives including the following:
1. Sales Strategy & Account Deployment
2. Talent Management & Development
3. Metrics & Measurement
4. Marketing, Communications & Solution Deployment
5. Sales Tools & Technology
6. Sales Process Execution

The specific role of the MEC is concentrated on Bullet #4, Marketing Enablement &amp#CD# Communications and tactical Solution Deployment.

This position reports into the Marketing Enablement & Communications Senior Manager but directly supports the Northeast Vice President & General Manager (VP/GM). The MEC role will lead both strategic and operational marketing responsibilities for the VP/GM. The Northeast is considered a Geographic Business Unit (Geo). This role will work “hand in glove” with the specific geographic Sales & Services Operations Manager (SOM) who concentrates in the other areas noted above (bullets 1-3, 5,6).

Key Areas of Responsibility:

1. Develops & executes the Geo’s full year marketing plan
o Localizes & aligns to corporate goals & initiatives
o Measures & reports on marketing spend & effectiveness
o Assists in the growth & deployment of Account Based Marketing initiatives
2. Drives localized event planning and coordination
o Owner of unique “in Geo” events
o Executes Americas Level sponsored programs in the Geo
3. Manages field communications to Geo
o Coordinates with the Americas Communication Director
o Must drive Geo specific communications while dovetailing into corporate communications
o Provide feedback on gaps, needs, etc…
4. Solution Deployment
o Tactical collateral & IP Capture and Knowledge Deployment
5. Support other operations as required
o Supports educational programs (enrollment, logistics…)
o Supports other corporate marketing functions when field engagement is required
o Organization Metrics, Training & Communications, Process &amp#CD# Adherence,

Candidate must adapt to the VP/GM’s operational nuances as they execute marketing strategies to achieve annual objectives. It is required that the candidate have or must develop a strong working knowledge of Teradata’s corporate go to market strategy and solutions portfolio. Where applicable, an understanding and use of Teradata internal systems, organizational structure, and ability to work within a multi-discipline team is highly desirable.

Education and Experience Requirements:

It is preferred the candidate has 5+ years’ experience in the high-tech industry with experience in any or all the following disciplines: Marketing, Event Planning/Delivery and Communications. Other experience in Sales, Sales Support or Business Operations is valued. The candidate must have the ability to work in a strong sales culture.

Experience and knowledge within the Advanced Analytics & Decision Support industry is a strong advantage.

The candidate must exhibit:
• strong leadership skills and demonstrate self-motivation
• have strong oral and written communication skills
• ability to manage multiple projects simultaneously in a virtual team environment
• Microsoft Office suite expertise is required with strong presentation skills and ability to present to large groups and confident in managing executive relationships

Experience is critical. Bachelor’s degree required preferably in Marketing and or Business Administration. MBA desirable but not required.

*Our total compensation approach includes a competitive base salary, 401(k), strong work/family programs, and medical, dental and disability coverage.

Teradata is an Equal Opportunity/Affirmative Action Employer and commits to hiring returning veterans.

CountryEEOText_Description: Teradata invites all identities and backgrounds in the workplace. We work with deliberation and intent to ensure we are cultivating collaboration and inclusivity across our global organization. ​ We are proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, color, ancestry, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related conditions), national origin, sexual orientation, age, citizenship, marital status, disability, medical condition, genetic information, gender identity or expression, military and veteran status, or any other legally protected status.

City: New York

State: New York

Community / Marketing Title: Marketing Enablement & Communications Program Manager (MEC) � Northeast Geography

Job Category: Marketing

Company Profile:

Our Company

At Teradata, we believe that people thrive when empowered with better information. That’s why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, and faster innovation, we uplift and empower our customers—and our customers’ customers—to make better, more confident decisions. The world’s top companies across every major industry trust Teradata to improve business performance, enrich customer experiences, and fully integrate data across the enterprise.

LinkedIn Remote:

Location_formattedLocationLong: New York, New York US